Open AccessDetermining the attitudes of store managers for green marketing mix: Kocaeli shopping center application
Author(s) -
Mualla Akçadağ,
Omer Ellibes
Publication year - 2020
Publication title -
journal of business, economics and finance
Language(s) - English
Resource type - Journals
ISSN - 2146-7943
DOI - 10.17261/pressacademia.2020.1249
Subject(s) - promotion (chess) , green marketing , marketing , business , marketing mix , product (mathematics) , position (finance) , distribution (mathematics) , point (geometry) , industrialisation , globalization , advertising , economics , market economy , mathematical analysis , geometry , mathematics , finance , politics , political science , law