
Do brand love levels for smart phone brands differ a research on university students
Author(s) -
Volkan Özbek,
O. B. Dogan
Publication year - 2018
Publication title -
journal of business, economics and finance
Language(s) - English
Resource type - Journals
ISSN - 2146-7943
DOI - 10.17261/pressacademia.2018.895
Subject(s) - smart phone , advertising , phone , psychology , business , marketing , engineering , telecommunications , linguistics , philosophy