Open AccessTHE EFFECT OF STORE IMAGE AND WORD-OF-MOUTH MARKETING ON CUSTOMER SATISFACTION: A RESEARCH IN ÇANAKKALE PROVINCE
Author(s) -
Polat Yücekaya,
Ömer Faruk Rençber
Publication year - 2017
Publication title -
journal of business, economics and finance
Language(s) - English
Resource type - Journals
ISSN - 2146-7943
DOI - 10.17261/pressacademia.2017.731
Subject(s) - word of mouth , product (mathematics) , reliability (semiconductor) , quality (philosophy) , marketing , advertising , business , customer satisfaction , psychology , mathematics , philosophy , power (physics) , physics , geometry , epistemology , quantum mechanics