Open AccessUsage pattern of sales promotion in the Korean market
Author(s) -
Gae Eun Kwon,
Dong Woo Ko,
Sang-Uk Jung
Publication year - 2017
Publication title -
journal of business, economics and finance
Language(s) - English
Resource type - Journals
ISSN - 2146-7943
DOI - 10.17261/pressacademia.2017.707
Subject(s) - sales promotion , business , promotion (chess) , marketing , advertising , sales management , political science , politics , law