Open AccessIs it necessary to make market segmentation for touristic destinations?
Author(s) -
Mehmet Emin Akkılıç,
Volkan Özbek,
Nilay Aldemir
Publication year - 2017
Publication title -
pressacademia
Language(s) - English
Resource type - Journals
ISSN - 2146-7943
DOI - 10.17261/pressacademia.2017.638
Subject(s) - destinations , market segmentation , tourism , business , destination marketing , segmentation , marketing , advertising , computer science , geography , artificial intelligence , archaeology
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