온라인 모금 캠페인 특성이 온라인 구전과 모금성과에 미치는 영향
Author(s) -
이중원,
Cheol Park
Publication year - 2019
Publication title -
journal of consumption culture
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2019.22.2.004
Subject(s) - business
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