Determinants of Self-Service Technology(SST) Usage Behavior by U.S. Older Consumers in their 50’s and 60’s: Focusing on the Mediating Effect of SST Self-Efficacy
Author(s) -
HyunJoo Lee
Publication year - 2018
Publication title -
journal of consumption culture
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2018.21.4.001
Subject(s) - self efficacy , psychology , self service , business , marketing , social psychology
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