Open AccessThe Effect of Consumer Consciousness on Unethical Behavior: The Mediating Effect of Awareness Toward Malicious Complaint Behavior
Author(s) -
Ji-Hyun Hong,
Kyungok Huh
Publication year - 2017
Publication title -
so'bi munhwa yeon'gu/sobi munhwa yeongu
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2017.20.2.011
Subject(s) - complaint , psychology , consciousness , social psychology , consumer behaviour , business , political science , neuroscience , law