Open AccessAnalysis of smart phone users’ affective, cognitive and behavioral response in a purchase process based on OSROR model
Author(s) -
강두선,
손기환
Publication year - 2014
Publication title -
so'bi munhwa yeon'gu/sobi munhwa yeongu
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2014.17.3.008
Subject(s) - smart phone , process (computing) , cognition , psychology , phone , cognitive psychology , human–computer interaction , computer science , applied psychology , advertising , business , neuroscience , telecommunications , linguistics , philosophy , operating system