Open AccessThe impact of consumption value on the attitude toward luxury brand’s real goods and counterfeiting
Author(s) -
So-Jeong Kim,
Hyungjun Kim
Publication year - 2013
Publication title -
so'bi munhwa yeon'gu/sobi munhwa yeongu
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2013.16.4.006
Subject(s) - luxury goods , consumption (sociology) , value (mathematics) , advertising , business , marketing , commerce , art , aesthetics , mathematics , statistics