Open AccessThe Effects of Variety Seeking on Perceived Innovativeness and Purchase Intention for Eco-fashion Products
Author(s) -
Eun-Mi Kang,
Eun-Joo Park
Publication year - 2013
Publication title -
journal of consumption culture
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2013.16.3.004
Subject(s) - variety (cybernetics) , business , psychology , marketing , advertising , computer science , artificial intelligence
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