Open AccessComparison of Spectator Motivation across Sports Fans: The Micro Projection of Individualism and Collectivism
Author(s) -
Dongyoo Han
Publication year - 2013
Publication title -
so'bi munhwa yeon'gu/sobi munhwa yeongu
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2013.16.2.004
Subject(s) - collectivism , individualism , projection (relational algebra) , psychology , advertising , social psychology , sociology , business , computer science , political science , algorithm , law