
Lifestyle Segmentation: Market Strategies to Win Customers in The Technology Market
Author(s) -
임채미,
임희진,
Jieunlee
Publication year - 2009
Publication title -
so'bi munhwa yeon'gu/sobi munhwa yeongu
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2009.12.1.004
Subject(s) - market segmentation , business , marketing , industrial organization , advertising