Open AccessShopper Typologies by Using Latent Class Segmentation Analysis: Are there differences between male and female?
Author(s) -
JaYoung Choi
Publication year - 2008
Publication title -
journal of consumption culture
Language(s) - English
Resource type - Journals
eISSN - 2733-8924
pISSN - 1229-0386
DOI - 10.17053/jcc.2008.11.2.007
Subject(s) - latent class model , segmentation , class (philosophy) , artificial intelligence , computer science , psychology , machine learning
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