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A servitização como instrumento estratégico em um grupo empresarial da construção civil
Author(s) -
Rúbia Bernadete Pereira Dos Santos,
Edson Pacheco Paladini,
Antônio Edésio Jungles
Publication year - 2014
Publication title -
anais do ... encontro nacional de tecnologia do ambiente construído
Language(s) - Portuguese
Resource type - Conference proceedings
ISSN - 2178-8960
DOI - 10.17012/entac2014.260
Subject(s) - business , context (archaeology) , portfolio , business administration , product (mathematics) , marketing , loyalty , service (business) , paleontology , geometry , mathematics , finance , biology

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