Open AccessA Study on Chinese buyer Loyalty enhancement Strategies
Author(s) -
공재형,
Seongmun Son
Publication year - 2012
Publication title -
muyeok yeon-gu/muyeog yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2384-1958
pISSN - 1738-8112
DOI - 10.16980/jitc.8.2.201206.81
Subject(s) - loyalty , business , advertising , marketing