Open AccessThe Purchasing Behaviors of American, Chinese and Indian Consumers to Korean-made Cars -Focusing on the Statistical Analysis of Structural Equation Modeling
Author(s) -
Yoon Seong Hwan,
Myungchan Park
Publication year - 2011
Publication title -
muyeok yeon-gu/muyeog yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2384-1958
pISSN - 1738-8112
DOI - 10.16980/jitc.7.1.201103.201
Subject(s) - structural equation modeling , purchasing , advertising , statistical analysis , econometrics , business , marketing , economics , mathematics , statistics