Open AccessReview of the Base of the Pyramid (BoP) Business Concept and Its Strategic Evolution: Case Study of Solar Lantern in Tanzania
Author(s) -
Myungmoo Lee,
Kun Chang Lee,
YunHo Kim
Publication year - 2015
Publication title -
muyeok yeon-gu/muyeog yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2384-1958
pISSN - 1738-8112
DOI - 10.16980/jitc.11.4.201508.339
Subject(s) - lantern , tanzania , pyramid (geometry) , base (topology) , business , geography , mathematics , physics , environmental planning , optics , ring (chemistry) , mathematical analysis , chemistry , organic chemistry