Open AccessEffectiveness of Internal Marketing between Direct Management Stores and Dealerships of Automobiles
Author(s) -
YoonCheolho,
서유황,
ChoiDongOh
Publication year - 2014
Publication title -
muyeok yeon-gu/muyeog yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2384-1958
pISSN - 1738-8112
DOI - 10.16980/jitc.10.6.201412.505
Subject(s) - business , marketing , internal marketing , direct marketing , process management , operations management , economics