
Factors affecting consumer attitude towards purchasing fair trade goods
Author(s) -
Song-Hon Hong
Publication year - 2014
Publication title -
muyeok yeon-gu/muyeog yeon'gu
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2384-1958
pISSN - 1738-8112
DOI - 10.16980/jitc.10.6.201412.407
Subject(s) - purchasing , fair trade , business , marketing , economics , commerce , advertising , international trade