Open AccessA study of the effects of customer behavior patterns on customer loyalty in Chinese Internet shopping market : focused on characteristics of customer and regulation effect of relationship benefit in Internet shopping market
Author(s) -
Sang-Taek Jeun,
lee hyoung ju,
이승진
Publication year - 2014
Publication title -
muyeok yeon-gu/muyeog yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2384-1958
pISSN - 1738-8112
DOI - 10.16980/jitc.10.6.201412.1087
Subject(s) - business , the internet , marketing , internet shopping , loyalty business model , advertising , customer retention , customer to customer , computer science , service quality , service (business) , world wide web