An Empirical Study on the Relationship between Selection factors of Franchise brand and Franchisee's Business Satisfaction, Performance
Author(s) -
양숙경,
김선배
Publication year - 2011
Publication title -
asia-pacific journal of business venturing and entrepreneurship
Language(s) - English
Resource type - Journals
eISSN - 2671-9509
pISSN - 1975-7557
DOI - 10.16972/apjbve.6.1.201103.39
Subject(s) - franchise , business , marketing , empirical research , selection (genetic algorithm) , advertising , customer satisfaction , business administration , mathematics , computer science , statistics , artificial intelligence
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