Open AccessAn Empirical Study on the Relationship between Selection factors of Franchise brand and Franchisee's Business Satisfaction, Performance
Author(s) -
양숙경,
SunBae Kim
Publication year - 2011
Publication title -
bencheo chang'eob yeon'gu/bencheo changeop yeongu
Language(s) - English
Resource type - Journals
eISSN - 2671-9509
pISSN - 1975-7557
DOI - 10.16972/apjbve.6.1.201103.39
Subject(s) - franchise , business , marketing , empirical research , selection (genetic algorithm) , advertising , customer satisfaction , business administration , mathematics , computer science , statistics , artificial intelligence