Open AccessA STUDY ON THE EFFECTIVENESS OF MAJOR PROMOTIONAL ACTIVITIES IN DIGITAL MARKETING WITH SPECIAL REFERENCE TO HIMALAYA PRODUCTS
Author(s) -
Rnsit College,
B. Archana
Publication year - 2015
Language(s) - English
Resource type - Conference proceedings
DOI - 10.16962/elkapj/si.bm.icrbit-2015.43
Subject(s) - computer science , digital marketing , marketing , business