
A STUDY OF UNIVERSITY STUDENT'S AWARENESS, PERCEPTION AND GREEN PURCHASE INTENTION OF ECO-FRIENDLY PRODUCTS IN DELHI NCR
Author(s) -
Vaishali Sethi,
Manvinder Singh Tandon
Publication year - 2016
Publication title -
elk journal of marketing and retail management/elk asia pacific journal of marketing and retail management
Language(s) - English
Resource type - Journals
eISSN - 2349-2317
pISSN - 0976-7193
DOI - 10.16962/eapjmrm/issn.2349-2317/2016/v7i1-03
Subject(s) - new delhi , perception , psychology , environmentally friendly , mathematics education , advertising , business , geography , biology , ecology , archaeology , metropolitan area , neuroscience