Open AccessEMOTIONAL INTERACTIONS IN SERVICES MARKETING- AN EXPLORATORY STUDY
Publication year - 2015
Publication title -
elk journal of marketing and retail management/elk asia pacific journal of marketing and retail management
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2349-2317
pISSN - 0976-7193
DOI - 10.16962/eapjmrm/issn.2349-2317/2015/v6i1-1
Subject(s) - business , marketing , exploratory research , services marketing , marketing research , psychology , sociology , service (business) , anthropology