Open AccessTHE MARKETING MIX: A REVIEW
Publication year - 2014
Publication title -
elk journal of marketing and retail management/elk asia pacific journal of marketing and retail management
Language(s) - English
Resource type - Journals
eISSN - 2349-2317
pISSN - 0976-7193
DOI - 10.16962/eapjmrm/issn.2349-2317/2014/v5i4-03
Subject(s) - marketing mix , marketing , business