
Making Investments in Medical Technology: Time to Get Real About Real Options
Author(s) -
Dreyfuss Philip D.,
Roberts Thomas G.
Publication year - 2011
Publication title -
the oncologist
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.176
H-Index - 164
eISSN - 1549-490X
pISSN - 1083-7159
DOI - 10.1634/theoncologist.2011-0345
Subject(s) - medicine
The article by Grutters et al. on using real options analysis to investigate the adoption of medical technology in The Netherlands, published in this issue of The Oncologist , is reviewed.