Open AccessThe Study on the Reputation Scale Development for Pharmaceutical Companies
Author(s) -
Yoo Sun Wook,
Hye young Park
Publication year - 2017
Publication title -
hongbohag yeon'gu/hongbohak yeongu
Language(s) - English
Resource type - Journals
eISSN - 2671-8227
pISSN - 1229-2869
DOI - 10.15814/jpr.2017.21.5.64
Subject(s) - business , scale (ratio) , reputation , marketing , pharmaceutical industry , sociology , medicine , pharmacology , social science , physics , quantum mechanics