Open AccessA New Approach to Public Segmentation Theory Suitable for Social Media Public
Author(s) -
김동성,
Hyun-Ou Lee
Publication year - 2014
Publication title -
journal of public relations
Language(s) - English
Resource type - Journals
eISSN - 2671-8227
pISSN - 1229-2869
DOI - 10.15814/jpr.2014.18.3.394
Subject(s) - social media , sociology , segmentation , business , public relations , computer science , artificial intelligence , political science , world wide web
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