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Effects of Social Commerce Users’ Perceived Risk and Involvement on their Satisfaction, Reuse Intention and Word-of-Mouth Intention : Focusing on Beauty Service Consumers
Author(s) -
추소원,
이미지
Publication year - 2015
Publication title -
daehan miyong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2508-8084
pISSN - 2508-8009
DOI - 10.15810/jic.2015.11.3.011
Subject(s) - word of mouth , beauty , social commerce , service (business) , risk perception , psychology , reuse , advertising , business , marketing , social psychology , social media , computer science , aesthetics , world wide web , engineering , perception , neuroscience , waste management , philosophy

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