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Fishing Trip Satisfaction: A Typology of Anglers
Author(s) -
Holland Stephen M.,
Ditton Robert B.
Publication year - 1992
Publication title -
north american journal of fisheries management
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.587
H-Index - 72
eISSN - 1548-8675
pISSN - 0275-5947
DOI - 10.1577/1548-8675(1992)012<0028:ftsato>2.3.co;2
Subject(s) - fishing , feeling , typology , sample (material) , fish <actinopterygii> , geography , quality (philosophy) , population , psychology , marketing , social psychology , fishery , business , demography , sociology , philosophy , chemistry , archaeology , epistemology , chromatography , biology
Fishing trip satisfaction was defined as the fulfillment of various expected psychological outcomes. A policy‐capturing technique was used to determine how anglers rated various dimensions of fishing satisfaction identified in previous studies and whether subgroups focused on certain trip dimensions. Dimensions studied were a sense of freedom, excitement, catching a fish, relaxation, enjoying the natural setting, and thinking about past fishing experiences. Scenarios that represented various combinations ofthese dimensions were completed by a sample of 166 members ofa sportfishing association in Texas. Enjoying a quality environment and feeling a sense of freedom were the two most important dimensions of satisfaction for most respondents. There was no dominant policy that most people followed. Cluster analysis revealed seven groups of anglers with different policies of fishing trip evaluation. Group sizes ranged from 4 to 21% of the sample. For some clusters, fishing satisfaction had more to do with complex feelings associated with leisure than with the excitement of catching fish. Only one group (6%) rated catch more important to trip satisfaction than other aspects studied. Managers can use this technique to differentiate products or types of fishing and to meet the supply‐and‐demand requirements of various angler segments in the population more effectively.