
Exploring Consumer Psychographics of Ethnic Representation within the Cosmetic Industry
Author(s) -
Johnny A. Hickman
Publication year - 2020
Language(s) - English
Resource type - Dissertations/theses
DOI - 10.15760/honors.846
Subject(s) - beauty , advertising , psychographic , business , cosmetic industry , ethnic group , marketing , brand management , brand awareness , key (lock) , aesthetics , art , cosmetics , computer science , sociology , medicine , pathology , anthropology , computer security