Open AccessAn assessment of factors which motivate consumers to shop online in Kanpur city of Uttar Pradesh
Author(s) -
Rini Charan,
Suprit John Joshi
Publication year - 2018
Publication title -
international journal of commerce and business management
Language(s) - English
Resource type - Journals
eISSN - 0976-7940
pISSN - 0974-2646
DOI - 10.15740/has/ijcbm/11.2/173-178
Subject(s) - uttar pradesh , business , marketing , advertising , agricultural economics , geography , socioeconomics , sociology , economics