Open AccessAn Analysis of Customer Perception on the Differentiated Parcel Service using Kano Model and Timko’s Customer Satisfaction Coefficient – Focusing on Online Shopping Customers
Author(s) -
김명기,
Hosang Jung
Publication year - 2016
Publication title -
rojiseutikseu yeongu/loji'seutigseu yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2713-6469
pISSN - 1229-3539
DOI - 10.15735/kls.2016.24.2.003
Subject(s) - kano model , customer satisfaction , business , marketing , perception , service quality , service (business) , advertising , psychology , neuroscience