Open AccessEffect of Personal Values Similarity on B2B Relationship Value
Author(s) -
Thayane Manosso,
Juliano Domingues da Silva,
Verner Luis Antoni,
Cláudio Damacena
Publication year - 2021
Publication title -
bbr. brazilian business review
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.176
H-Index - 4
ISSN - 1808-2386
DOI - 10.15728/bbr.2021.18.3.3
Subject(s) - similarity (geometry) , value (mathematics) , context (archaeology) , sample (material) , social psychology , psychology , marketing , business , mathematics , computer science , statistics , artificial intelligence , paleontology , chemistry , chromatography , image (mathematics) , biology