Open AccessCan Trust Always Affect to Consumers’Loyalty? - With Moderating Effects of Socially Responsible Consumption Attitude -
Author(s) -
Hyeyoung Oh,
Park Jong Chul
Publication year - 2015
Publication title -
so'bija munje yeon'gu
Language(s) - English
Resource type - Journals
ISSN - 1738-9003
DOI - 10.15723/jcps.46.2.201508.107
Subject(s) - affect (linguistics) , loyalty , consumption (sociology) , social psychology , psychology , business , marketing , advertising , sociology , communication , social science