Open AccessThe Affect of Blog Characteristics on Relationship Quality and Purchase intention
Author(s) -
Nam Eun Woo
Publication year - 2010
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.8.2.201006.45
Subject(s) - affect (linguistics) , quality (philosophy) , business , marketing , advertising , psychology , social media , word of mouth , social psychology , computer science , world wide web , philosophy , communication , epistemology