E-tailing & Brand Communication in Facebook: Comparing Germans and Koreans
Author(s) -
Vu Hung Nguyen,
Jounghae Bang
Publication year - 2019
Publication title -
journal of distribution science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.17.8.201908.99
Subject(s) - advertising , psychology , social media , business , computer science , world wide web
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