Open AccessSouth Korean Consumers’ Experiences and Underlying Shopping Mechanism of Black Friday
Author(s) -
Jin Suk Lee,
Seungwoo Chun,
Jayoung Choi
Publication year - 2019
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.17.11.201911.63
Subject(s) - mechanism (biology) , advertising , business , marketing , korean wave , epistemology , philosophy