Open AccessThe Scarcity Effect on Product Evaluation in Retail: The Curation Message Role
Author(s) -
Seung-Yun Lee,
Jin Wook Kim,
Soo-Joon Chae
Publication year - 2018
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.16.3.201803.79
Subject(s) - scarcity , business , product (mathematics) , industrial organization , marketing , economics , microeconomics , geometry , mathematics