Open AccessThe Effects of Consumer Value Perception of PB on Product Loyalty and Repurchase Intention
Author(s) -
Hoe-Chang Yang,
Young-Ei Kim
Publication year - 2018
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.16.1.201801.7
Subject(s) - loyalty , business , value (mathematics) , perception , advertising , product (mathematics) , marketing , psychology , statistics , mathematics , geometry , neuroscience