
The Effect of Customer Orientation on Perceived Referral Risk and Referral Intention
Author(s) -
KimDongHyun,
Jae-Bin Cha,
Chan Wook Park
Publication year - 2017
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.15.7.201707.61
Subject(s) - referral , customer orientation , orientation (vector space) , psychology , business , advertising , marketing , medicine , family medicine , geometry , mathematics