Open AccessEffects of Social Contributions on Social Values and WOM in Firm and Product Level
Author(s) -
Hyoung-Ki Kim,
Hyongjae Rhee
Publication year - 2017
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.15.2.201702.69
Subject(s) - business , product (mathematics) , marketing , psychology , mathematics , geometry