Open AccessRoles of Pride, Gratitude and Global Self - Corporate Brand Congruity in Corporate Association on Positive Behavior
Author(s) -
Nak Hwan Choi,
하건수,
Lim Ah Young
Publication year - 2016
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.14.9.201609.73
Subject(s) - gratitude , pride , association (psychology) , psychology , social psychology , business , political science , law , psychotherapist