Open AccessEffect of Omni-Channel Use and Customer-Brand Relationship
Author(s) -
Seung-Hwan Park
Publication year - 2016
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.14.11.201611.129
Subject(s) - business , channel (broadcasting) , advertising , marketing , telecommunications , computer science