Open AccessEffective Marketing Proposals Enhancing Customer Loyalty
Author(s) -
TserYieth Chen,
Hsin-Swai Hsu
Publication year - 2014
Publication title -
journal of distribution science/yutong gwahag yeon'gu
Language(s) - Uncategorized
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.12.5.201405.5
Subject(s) - business , marketing , loyalty business model , loyalty , advertising , service quality , service (business)