Open AccessStudy on the Effects of Shop Choice Properties on Brand Attitudes: Focus on Six Major Coffee Shop Brands
Author(s) -
Weon-Ho Yi,
이상윤,
윤명길,
김수옥
Publication year - 2012
Publication title -
journal of distribution science
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 0.19
H-Index - 10
eISSN - 2093-7717
pISSN - 1738-3110
DOI - 10.15722/jds.10.3.201203.51
Subject(s) - coffee shop , business , advertising , marketing , focus (optics) , optics , physics
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