Open AccessAn Examination of the Role of Physical Evidence in the Service Industry
Author(s) -
Seo Mi Ok,
Sungwook Yoon,
Yumingji
Publication year - 2012
Publication title -
seo'bi'seu gyeong'yeong haghoeji/seobiseu gyeongyeong hakoeji
Language(s) - English
Resource type - Journals
eISSN - 2713-8690
pISSN - 1598-1150
DOI - 10.15706/jksms.2012.13.5.006
Subject(s) - business , service (business) , marketing