A Study on the Platform-based Service Innovation Strategy in a Two-sided Market : A Case of Dominant Design in a Smart TV Market
Author(s) -
이상현,
Kilsun Kim
Publication year - 2012
Publication title -
journal of korea service management society
Language(s) - English
Resource type - Journals
eISSN - 2713-8690
pISSN - 1598-1150
DOI - 10.15706/jksms.2012.13.4.004
Subject(s) - business , service innovation , two sided market , marketing , service (business) , industrial organization , advertising , network effect
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