Open AccessIterative Expert-Functional Approach to the SWOT-Analysis in the Context of Strategic Marketing at the Japanese Cuisine Market
Author(s) -
Igor Kim
Publication year - 2015
Publication title -
vestnik volgogradskogo gosudarstvennogo universiteta. seriâ 3, èkonomika, èkologiâ
Language(s) - English
Resource type - Journals
eISSN - 2408-9478
pISSN - 1998-992X
DOI - 10.15688/jvolsu3.2015.4.17
Subject(s) - swot analysis , marketing , context analysis , context (archaeology) , business , marketing strategy , process management , geography , linguistics , philosophy , archaeology , government (linguistics)